New List of Top Press Release Distribution Companies
Hi, today I am sharing a list of best press release distribution services that are Google compliant in 2018 and give best media exposure.
Hi, today I am sharing a list of best press release distribution services that are Google compliant in 2018 and give best media exposure.
It doesn’t matter what press release distribution service you use, there are times when even the best press release writers don’t get the response they should and in such cases, most people blame their writing skills. They think that they might have written the press release poorly but in reality that is not the case. The fault basically lies in the timing of their release. Yes, you read it right, your words, visuals, and overall content matter a lot but what matters the most and what decides the fate of your press release is the time at which you distribute it.
Every press release writer has these questions popping up in his mind that when will the editor check his mail? How can his PR come on top of the editor's inbox? And what factors can attract the editor that he finds the PR interesting? These are just a few common questions that every PR writer has in his mind but don’t worry because today in this article we are going to answer all of these questions for you.
Just stick to the article and we assure you that you will be loaded with information and useful tips when you will be done reading this article.
Thursday Is The Best Day
Think for a while, if you were an editor, you would have dedicated Saturday’s and Sunday’s to your family and not to your work and this is a common practice for people all around the world. Weekends are complete “NO” for releasing a press release. The best day to do that is Tuesday, Wednesday, and Thursday. Now the reason why we didn’t include Monday is that Monday is a busy day for all the people who work. You see. the inbox of your editor will be full of press releases already on Monday and in such situation you cannot release your PR or else there are high chances that your editor might not see yours due to the rush in the inbox. Now, you are left with the three other days among which you should always go for Thursday because it is known as the day when most of the clicks are made and the most PR’s come out.
The Ideal Time For The Distribution
In order to answer this question of yours, let’s give you some stats first so that you can have a clearer idea of the ideal time for distribution of your press release
➔ The least emails are sent from midnight to 6 am because almost everyone is asleep at this time, including the writers and the editors.
➔ Most of the emails are sent from 6 am to noon. However, the clicks on the emails are done between 8 am to 9 am.
These statistics are a clear indication that the ideal time to release your PR is between 8 am and 9 am because at this time there are high chances that you will get a response on your mail by the editor. Another important thing that every distributor should know is that most PR’s sent through mail get a reply for it after one hour. Now if you are not getting a reply to your mail after that one hour then know that the chances of your PR being read are dropping.
These are the few tips and factors that you need to consider before releasing your press release. These tips will work for you a few times but we don’t promise any permanent results every time because sometimes it's all about your luck and not about the timing or the day.